How your business shows up on Google · Islington

Langwade Plumbing & Heating — your business on Google Maps.

Islington, North London (N1)
Searched by hand from your own address · 23 July 2026

Google Maps showing Langwade Plumbing & Heating in Islington
Google Maps
This is you
Langwade Plumbing & Heating
5.0 ★★★★★ (160 reviews)
Plumber · Islington, North London (N1)

The best reviews around.
And Google never shows you.

You’ve got a perfect 5.0 from 160 reviews — more than any firm that does show up. But search “boiler installation” anywhere near you, and you’re nowhere on the list.

boiler installation
Map of the Islington area — Langwade absent from all nine search points
✕you
✕N
✕NE
✕E
✕SE
✕S
✕SW
✕W
✕NW
× not shown at all we searched from nine points 2.5 km apart — you appeared at none of them
✕
Not shown at a single one of the nine spots.
We ran “boiler installation” from nine points around you and scrolled to the very end of Google’s list each time — 80-plus firms deep. You weren’t in any of them. The three names Google shows first all have fewer reviews than you.
Who Google shows instead
Top of the list for “boiler installation”RatingReviews
1. Russell Heating Ltd4.8103
2. HeatME Plumbers4.850
3. London Heating Solutions4.9116
— you5.0160

Every one of them is a “Gas engineer” with a real address on the map. You’re a “Plumber” with no address shown — so for a boiler search, Google doesn’t know to put you in. Measured live 23 July 2026.

What moving up is worth.

Right now this search brings you nothing — you’re not on the list. Here’s what getting into it is worth. Take boiler installs:

Today: not shown
£0 from this search
you don’t appear, so none of it reaches you
→
In the top three: 1st–3rd
20 boiler installs
≈ £56,600 a year

And that’s one search of four. The same is true of every other job people type in:

How we get to these numbers

Five steps, for boiler installs. Every other job on the list follows the same five.

70,000
people in the patch you can win. Not your whole service area — the bit where a top-three firm actually holds top three. We measured it.
29,167
homes, at about 2.4 people each.
1,633
boiler installs a year across those homes. Britain replaces about 1 home boiler in 18 a year.
20
of them could be yours, up in the top three. Of every 1,633: about 28% look on Google (449), a top-three listing takes roughly 15% of those clicks (67), and about 30% become a job once you've quoted.
£56,600
at £2,800 an install. Do the same sum for the other three jobs and you get £75,100 a year.

The softest figure is the share who look on Google — we use 28%, a careful middle (it's somewhere in the 20–35% range). Everything else is either measured (the 29,167 homes) or a well-established rate. All the figures are turnover, not profit.

So why don’t you
show up at all?

It isn’t your work and it isn’t your reviews — those are the best around. Google just can’t tell that you fit boilers, or where. Three fixable things:

What’s already strong
  • A perfect 5.0★ rating — the highest in your area
  • You have 160 reviews — more than every firm that outranks you
  • People clearly love your work — that part is already sorted
Why Google skips you
  • Your Google category is “Plumber” — every firm ranking for boilers is a “Gas engineer”
  • Your website never says “boiler” — one page, and every other link on it is dead
  • You hide your address, so Google can’t place you near a searcher
  • Your site says “West London” — but you work in Islington
… and these are just from a quick look. A full check turns up more.
The short of it — you’ve already done the hard part — the reviews and the reputation. What’s missing is the plumbing Google reads: the right category, a site that mentions boilers, and an address it can place. All fixable, and none of it touches how you actually do the work.

How I can help.

I maximise your visibility on Google, and keep you there every month.

Here's one I'm proud of — Cawley Plumbing, on their main search:

When they came to me
12th
buried, barely seen
a few months
Where they are now
1st
top of the list

They're up about £2,000 a month in new work. See them on Google →

I build you a long-term brand asset & reputation (unlike MyBuilder or Checkatrade) — your Google profile, website & reviews, all managed.
Free for 4 weeks, then £299/month.
Cancel the moment it costs more than it makes you.
Is it worth it for me?
£299
a month — covered by about 3 extra boiler installs a year. An install leaves you roughly £1,400 once you've paid for the boiler and the parts.
≈ £6,300
of new work a month, once you're in the top three — across all four searches, on my middle estimate. That's the size of what the £299 is chasing.

And there's no year to sign up for: the first month is free, and you cancel the moment it costs more than it makes you. These are estimates — you'll be judging it on the real work that comes in.

Mike

Get in touch with me (Mike):
+44 7837 210329